building customer loyalty and repeat buyers

For Small Businesses, making the sale is only half the battle. How we handle things after the sale is crucial to developing customer loyalty and encouraging repeat buyers.

Today on the Small Business Show, your hosts Shannon Jean and Dave Hamilton discuss four after-sale situations where you have a chance to impress your customer, build that loyalty and earn their repeat business for life.

We take a deep dive into each of these four after-sale factors:

  • Communication
  • Shipping and Packaging
  • Returns
  • Warranty Claims

Join us and hear how you can turn each of these after-sale situations into opportunities to impress your customers by putting a smile on their faces and turning a potential negative situation into a positive experience.

We wrap up the show with another installment of Small Business Therapy where it’s Dave’s turn to talk about some of the issues he is having implementing video into his companies workflow. Listen in, then visit the Small Business Support Group to share your thoughts, ask questions and connect with other Small Business owners!

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