It’s mailbag day today! Shannon and Dave answer two of your questions this week, the first is about crafting your public persona. No one is better equipped to represent your business than you are, and that means you have to get comfortable putting yourself out there, too. But you don’t have to put everything online — Shannon and Dave talk through how to build that filter and use it. The second question is about pricing your business’s products or services, and that leads to an interesting discussion about the upcoming Small Business Show book! Also… theme music!